Use when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance.
launch-plays follows the SKILL.md standard. Use the install command to add it to your agent stack.
--- name: launch-plays description: Use when orchestrating Tier 1/2/3 launches with repeatable workstreams and governance. --- # Launch Playbooks Skill ## When to Use - Planning upcoming product/feature launches. - Auditing current launch processes for efficiency gaps. - Onboarding new PMMs or cross-functional launch partners. ## Framework 1. **Tiering Model** – define Tier 1/2/3 criteria (impact, audience, readiness) with required workstreams. 2. **Workstreams** – campaign, content, enablement, comms, success, ops, product readiness. 3. **RACI** – assign responsible/approver for each deliverable. 4. **Cadence** – stand-up schedule, checkpoints, risk reviews. 5. **Measurement** – KPI stack + reporting templates. ## Templates - Launch plan board (Notion/Jira/Asana) with tasks + owners. - Brief template capturing audience, goals, narrative, dependencies. - Retro template for capturing learnings. ## Tips - Lock tier and scope early to prevent scope creep. - Maintain a risk log with mitigation owners. - Pair with `workflow-testing` and automation teams to confirm infra readiness. ---